I had an idea for Toblerone which ended up trending on Linked In and garnered a lot of love from triangle chocolate fans everywhere!

Octoblerone. A month dedicated to the love of the Swiss chocolate.

The months of the year are often grabbed by companies and causes, such as Movember, Veganuary and Febru-hairy, so I posed the question ‘why don’t Toblerone grab the month of October’ as the name works perfectly.

It was a fun idea that ended up getting loads of attention and thousands of interactions.